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[personal profile] jrtom
invest in companies with good records of customer service:
http://www.boingboing.net/2007/05/17/howto_beat_the_stock.html

There are all sorts of things wrong with this if you're in the mood to pick nits, certainly--the fact that a company has good customer service doesn't mean that they're not evil in other ways, for instance, not even getting into questions of whether investing in the stock market makes any sense whatsoever. (Different rant.)

But if you're going to invest and have minimal time to investigate corporate practices, this strategy might be worth considering. Plus it's at least somewhat good news...in that it may give companies more reason to invest in _themselves_ in this area.

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jrtom

May 2011

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